Become a 502PY Marketing Associate

 We accept applications on a rolling basis. As positions open, we will contact promising eligible candidates to interview. Thank you for your interest!

Marketing Associate Position Overview

The Marketing Associate for 502 Power Yoga is a pivotal new role to help build community and connection. Through multiple marketing avenues, the Marketing Associate attracts new students to the studio, keeps the community informed about important news and events, ensures classes and workshops are filled, and in general, helps to carry the mission and vision of 502 Power Yoga out into our community. This role reports to, and works closely with, 502PY owner, Cat Crawford, especially in the early stages of onboarding and training

Time commitment:

Part-Time: 8-10 hours/week;

Flexible hours

Starting hourly wage:

$18/hr

Reports to:

Owner, Cat Crawford

Accountabilities include but are not limited to:

Marketing Strategy and Analysis

  • Weekly check-in with Cat to discuss the schedule and strategy
  • Analyze key performance indicators (KPIs)


Social Media Strategy and Oversight

  • Manage Instagram (reels, stories, posts, highlights, etc.)
  • Manage Facebook (posts, events, etc.)
  • Manage Google My Business
  • Help build a presence on other potentially beneficial channels


Digital Advertising

  • Social media advertising
  • PPC/display advertising


Email Marketing

  • Weekly newsletters
  • Targeted email marketing
  • Auto-email campaign implementation and management


Community Connection & Hype

  • Events
  • Partnerships
  • Challenges & Contests


Blog & Web Management

  • Weekly blog posts
  • Additional basic website updates as needed

Requirements:

  • Knowledge of current social media trends
  • Active and engaged in the 502PY community
  • Bachelor’s Degree or equivalent experience in Marketing
  • Demonstrated ability to adhere to brand and voice guidelines
  • Excellent written communication skills
  • Experience with email and digital marketing campaigns
  • Willingness and ability to utilize existing tools (Later, Airtable, Walla, WordPress)
  • Self-starter and independent worker
  • Problem solver and creative thinker
  • Commitment to the 502PY culture, brand, and mission: To empower people to lead authentic, courageous, and meaningful lives.

Application